Episode 03

EP03 Meta punishing political content - what does it mean for marketing?

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March 19th, 2024

15 mins 20 secs

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About this Episode

Why did no-one watch the Brit Awards or Oscars this year? After record-low viewership at this year’s awards, James and Barnaby explore what’s really going on with media consumption trends, the risks of getting political on Meta and all the latest developments to come out of Instagram and Threads!

On this episode:

  • 00:40 What the Brits and Oscars tell us about changing media habits.
  • 03:57 Scheduling Arrives on Threads - Why That’s A Bad Thing
  • 07:30 2024 - The Return of Maps to Marketing
  • 09:28 Instagram - Live Streams, Games and Engagement
  • 11:11 Is Meta punishing activist marketers?

References:
NME Article

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