EP13 AI vs Organic Social Media Interactions - The Contradiction Explored!

We are constantly being told we need to create more 'meaningful interactions' and how social media platforms prioritise 'real' engagement, yet are getting more and more tools to automate things using AI... what is going on? James and Barnaby dive into it and explore some other new developments in the digital marketing landscape. Broadcast Channels on Facebook anyone?

Recorded: 3rd July 2024

In this episode:

• Broadcast Channels on Facebook
• Latest Youtube Fandem Report Key Takeaways
• The ‘AI vs Organic’ contradiction on socials
• AI Avatars on Meta and Tiktok

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